i. Promote, preserve and protect Yoruba culture and its people
ii. Offer a credible platform for Yoruba cultural revitalization
iii. Use the platform for positive economic, social, cultural and historical advancement of Yoruba as a people
iv. Serve as a good means of projecting the creativity, rich spiritual and cultural artistry of Yoruba nation
v. Inculcate in our youths the core values of the Yorubas and the concept of Omoluabi through culture to make them better citizens of the world.
The Festival of Yoruba Arts and Culture, seeks to bring to the fore, the rich cultural heritage of the Yoruba all over the world. From the South west Nigeria to the rich agrarian hinterlands of Kwara, Kogi, Edo & Delta State as far as, Ghana, Benin Republic, Brazil and even the United State of America, Europe and other continents of the world, the Yoruba nation has a culture which needs to be revisited and revive.
2.0 THE OBJECTIVE OF THE FESTIVAL
— To organise a programme that will ensure we remain a people
- To showcase the artistic and cultural values of the Yoruba nation
— To re-awaken in the consciousness of the people and the ethics embedded in the culture of the people.
— To preserve our culture and arts for the on coming generations
2.1 VERY IMPORTANT NOTE
- The Festival has no fetish inclination
- It is purely entertainment
- It involves no sacrifices of any idol
- It is only meant to re-awaken our artistic and cultural values
- It has no religious tendency
3.0 ACTION PLAN
- Pre event
- Post Event
3.1 PRE EVENT
3.1.1 Stakeholders forum
This is a forum where the agenda for the festival and the activities of the same is unveiled and other issues discussed. At the end of the meeting, a communiqué will be issued
The meeting will form the basis for follow-up activities in keeping the forth coming festival in the minds of the enlightened segments of society through the print & electronic media.
The group of Stakeholders includes:
Royal Fathers, South-West States Governors Dignitaries, Media Community, Commissioners for Culture and Tourism, Information and Youth and Sports, Ministers for Information, Culture & Tourism, Professionals and Institutes of Arts and Culture/ Tourism, Academia, Leaders of various Yoruba socio-cultural groups.
These groups have been selected into various categories such as:
3.1.2 Stakeholders’ Dinner
A found Raising Activity
The essence of this is to raise funds for the festival. This will complement sponsorship drive within selected Public & Private sector organizations.
3.2 THE EVENT
A three day extravaganza of the Yoruba culture & heritage, exhibited at street level, out door and indoor venues in a selected city within South West, Nigeria.
3.2.1 CHOICE OF FESTIVAL VENUE:
- Availability of appropriate venues for street level, indoor & outdoor activities
- Availability of hotels, motels & guest houses capable of accommodating anticipated local & foreign guests.
- Availability of hostels capable of serving as camps for invited performing troupes.
- Availability of good road and accessible road
3.2.2 PROGRAMME OF EVENTS
126.96.36.199 Street exhibition of Arts and Culture
A 3 – day exhibition of arts/crafts, trades, professions, vocations, food, music, agriculture etc in about two or three streets in the host town. This is to afford the entire citizenry of the host town get a feel of the festival at street level.
- Each road will accommodate specific items for exhibition
- Efforts will be made to provide literature for each exhibited item/activity
- Opportunity for food/drink vendors especially of traditional Yoruba meals to sell to visitors.
- Each road will equally play host to various traditional musical group who will provide all –day entertainment.
- Each road will also play host to selected masquerades to add colour to the street level festival.
The Streetl activities offer various opportunities such as:
Direct Sales activities
188.8.131.52 Opening Ceremony
The festival will be flagged off with funfare
184.108.40.206 States Performance
The three days have been designated for all the participating states in the South west and those in the Diaspora.
The performance will include music, poems, masquerades, dancing, dressing and other performances of special interest.
This will form the basis for the daily activities at the festival grounds.
Immediately after the opening ceremony, the first three states and their troupes begin their performances.
Performances by three other State & their troupes:
Performances by troupes from Yoruba in the Diaspora including Kwara, Kogi, Edo, Delta, Benin Republic, Ghana, Brazil, Cuba, Europe, the United State and other continents.
220.127.116.11 SPECIAL RECEPTION
The Host Governor & The Paramount Ruler will receive the visiting Governors & leading traditional rulers of the performing states each day.
This colourful display of royalty will afford us an opportunity to showcase our Royal Fathers as the centre of our modern culture.
It will equally provide the platform for governors from other state to catch the excitement of the festival thereby preparing themselves in the hosting of subsequent editions.
3.2.3 FESTIVAL GROUND OPPORTUNITIES
The festival grounds provides the following opportunities
Establishment of out door viewing/entertainment centres
Direct sales activities
3.2.4 INDOOR ACTIVITIES
This will include:
Nights of Yoruba Poetry
Night of musical entertainment
18.104.22.168 Nights of Yoruba Poetry/Drama
- Literary events spiced with rich traditional music in an inviting atmosphere.
- Invited guests will be treated to reading of rich Yoruba literature, e.g. Drama, Alamo, Ewi, Itan, Aroba, Aalo, Arofo, Ijala, Rara, Ekun Iyawo etc.
- This activity portends full/part sponsorship by various groups in the public/private sector.
22.214.171.124 The Grand Finale
This event will serve as an opportunity to felicitate with all Stakeholders for a successful hosting of the World Yoruba Festival 2008.
Dignitaries from the public & private sectors – the sponsors and representatives of the participating States & communities will be feted by the host governor.
Leading Yoruba World Class Musicians will be on the band stand supported by other artistes.
4.1 EVENTS SPONSORSHIP
These will include, but not limited to the following:
Cultural centre Rental
Sponsorship of the Culture Gala Night/Closing Ceremony
Transportation, accommodation and welfare support for the State Contingents.
Police command and other security agents for security of lives and properties.
Payment for services at the outdoor/indoor venue e.g. P.A System, Big screens.
Coverage & Broad cast on TV/Radio Stations.
Other entertainments by Artistes/Musicians
To mention but few
4.2 SPONSORSHIP CATEGORIES/CLASSIFICATION
Platinum Sponsor – Full payment for all sponsor able items
Gold Sponsors – A maximum of two sponsors who together pick up the bill for the entire festival
Silver Sponsor;s) – A maximum of four sponsors who take up full sponsorship of the event
Partners –Brands/service that pick up specific items on our sponsorship bouquet.
4.3 MEDIA PARTNERSHIP
Festival partnership will be sought from:
4.4 SERVICE PARTNERSHIP
Also, support of the following service providers and festival partners will be solicited:
Contributions are expected from all our Stakeholders as a tree does not make a forest.
The festival is our collective responsibility and its success is a joy to all of us and a pride to our great nation – The Yorubaland, Nigeria and Africa in general.
Oodua a gbe wa o!
LATEST NEWS:ACCORDING TO THE NATION NEWSPAPER,WED. AUGUST 13,2008 THE FESTIVAL WILL BEGIN IN NOV. AND LAST FOR 6 MONTHS WITH A MONTH IN EACH YORUBA STATE. OSUN,ONDO,LAGOS,OGUN,EKITI,KWARA!
WORLD FESTIVAL OF YORUBA ARTS AND CULTURE
The Yoruba is the largest contiguous group in Africa. South Western Nigeria, which is the economic nerve Centre of Nigeria and home to media, has the largest concentration of the Yorubas in Nigeria .
The World Festival of Yoruba Arts and Culture is conceived and designed to showcase the rich cultural content of the Yorubas, their socio-cultural artistry, tradition, heritage and other historical dynamics of the Yoruba people as a nation.
The event, which may appear sectional and exclusive, was meant to sensitize other nation and nationalities to mobilize and take advantage of what arts and culture has on offer to strengthen bond of friendship, global peace and harmony. It ultimately aims to serves as a bridge-building mechanism for all Yorubas in the African continent and the Diaspora.
i. Promote, preserve and protect Yoruba culture and its people.
ii. Offer a credible platform for Yoruba cultural revitalization.
iii. Use the platform for positive economic, social, cultural and historical advancement of Yoruba as a people.
iv. Serve as a good means of projecting the creativity, rich spiritual and cultural artistry of Yoruba nation.
v. Inculcate in our youths the core values of the Yorubas and the concept of Omoluabi through culture to make them better citizens of the world
It will feature exhibitions, performances, convention of all Yoruba traditional rulers at home and abroad, world Yoruba leaders’ conference, street level artificial markets, packaged tours, regatta and a platform for individual and corporate investment opportunities. It will have a children’s village for drama sketches, story telling and traditional games.
There are about four categories of participants namely:
i. Nigerian participants from States with people of Yoruba extraction ( Lagos , Ogun, Oyo, Ondo, Ekiti, Osun, Edo, Kwara, Delta, Kogi and Niger States )
ii. People of Yoruba extraction from Brazil , Cuba , USA , Trinidad and Tobago , Canada , Republic of Benin , Togo , Cote D’Ivoire , Sierra Leone and so on. These countries are to stage performances at the festival
iii. Foreign tourists who may wish to savour the glamour, fun and taste the rich cultural heritage of the Yorubas
iv. Corporate and individual bodies who may wish to buy into the festival to showcase their services
Lagos and Ogun states are being considered to co-host the Festival being the first of its kind and in view of the facilities required for a befitting outing. This consideration would not however preclude these two states from competing with other States with people of Yoruba extraction for the hosting right of the next festival in two years time.
Among others, the Festival promises to:
i. Serve as an avenue for cultural renaissance
ii. Serve as unification platform
iii. Harness the economic, moral and cultural potentials of the Yorubas
iv. Offer direct economic gains/values to the people and corporate citizens
v. Promote investment opportunities
vi. Project and boost tourism potentials of the Nigerian nation
vii. Serve as avenue to promote global peace and harmony
Benefits to Sponsors
i. It will have direct bearing to the host communities in view of the grassroots content
ii. It is also a most effective mass mobilization strategy
iii. It offers tremendous opportunities to project tourism potentials of the various localities, creativity of local participants and economic opportunities of your state
iv. It offers an informal interactive platform for would-be investors and potential stakeholders in your state’s economy.
i. It will give the organization the benefit of reaching out to a broad and very captive audience and potential customers
ii. Tremendous branding opportunities
iii. It is a one-stop international market place
iv. In view of the international involvement in this festival, organizations will invariably enjoy the best of media publicity
v. Broadening of market outreach
vi. Organization’s logo will be included in our promotional materials including our website, programme of events banners, posters and souvenirs
vii. It will undoubtedly offer organizations a most potent means of fulfilling corporate social responsibility to a critical mass of the people
It is against the aforementioned that we seek your collaboration; participation and sponsorship to enable us achieve the outlined objectives.
UPDATE: MARCH 10,2009
FROM the Guardian Newspaper,Nigeria
Organisers shift Yoruba arts festival
RECENT political developments in Ekiti and Ondo states have led to the postponement of the finals of the World Festival of Yoruba Arts and Culture (WOFEYAC) to the last quarter of this year.
The train of the festival, which opened in Ile-Ife, Osun State last November, should have moved to Ondo and Ekiti states before arriving in Ogun and Lagos states for the finals, but for the leadership changes in Ekiti and Ondo.
The Planning Co-ordinator of the festival, Mrs. Banke Akinlaja, said in a statement yesterday that the dates of the finals were shifted to allow calm return to the political terrain in the South-West.
“This festival is a programme that will continue years after years and we have to ensure that the foundation is well laid. Even if it takes us three years to get there, the task must be to get it right and have a programme that all Yoruba in the world will be proud of.”
Akinlaja said some of the programmes of the festival would continue from April where events promoting Yoruba culture and heritage would be taken round all the South-West states before the finals in the last quarter of the year.