Posts Tagged ‘STOP BLEACHING OUR BEAUTIFUL BLACK SKIN AWAY’
MARIE CLAUDINETTE JEAN IS A BLACK SKINNED BEAUTY-A FASHION DESIGNER, MODEL AND WIFE TO BEAUTIFUL BLACK SKINNED WYCLEF JEAN-SHE GOT HER BLACK MAN AND YOU CAN TOO!August 22, 2009
MICHELLE OBAMA IS A PROUD BLACK SKINNED SISTER WHO BROKE THE ANTI-BLACK SKIN BIAS CEILING OF WHITEamerikkka!-FROM HUFFINGTONPOST.COMMarch 31, 2009
Carlos Watson MSNBC Anchor
Posted March 16, 2009
America’s Skin-Deep Crush on Michelle Obama
America has fallen for Michelle Obama. Fashionistas love her style. Ivy Leaguers love her class. Moms love her priorities. Even white guys are crushing on her. The First Lady is everywhere: Vogue, O, this week’s New York Magazine. Like her husband, Michelle is a canvas onto which people can paint whatever they like, a mirror in which we can all glimpse something of ourselves. What do I see? Not those famous arms.
I see dark skin.
America may be falling for Michelle, but it wasn’t love at first sight. When I heard her described as “intimidating” and “angry” or as Obama’s “baby mama,” I often looked at her rich, brown skin and saw the reason. In this country, you’re less likely to get a job if your skin is dark. I can tell you from experience, you’re less likely to get a cab. Think of the A-list African-American cover girls whose ranks Michelle has joined: Beyonce, Rihanna, Halle Berry — none share her complexion. Academic studies show that Americans of all colors associate light skin with attraction and intelligence, and dark skin with poverty and fear.
Those “Americans of all colors” include African-American men, who are often criticized for preferring light-skinned or white partners. The literature on this is explosive and exhaustive, from Morrison to McMillan, Essence to Encarta. No doubt many black women, when they first heard of Barack Obama, assumed he followed the trend: prominent black man, light-skinned or non-black wife. Then they saw Michelle.
More than 1 in 5 of the votes that put Obama in office were cast by African-Americans, almost two-thirds of them women. African-Americans made the difference in critical states: Virginia, North Carolina, and Indiana, among others. Would the black community have supported Obama that enthusiastically if his wife had been lighter? I don’t think so. And if she had been white? Forget it. Obama’s ship would have sunk before it left the shores of Lake Michigan, his presidential run impossible without the early and deep backing of so many black women who believe that successful black Americans should work and love together in order to advance the community as a whole.
To be clear, I’m not saying that all black women feel this way, or that all white Americans initially hesitated to embrace Michelle because her skin is darker than Beyonce’s. But Michelle’s complexion has helped shape the way the world sees the Obamas, moving the national and international conversation on race forward in the process.
And I admire her for that.
eVaDiVa’s Make-up Bag
SKIN BLEACHING/LIGHTENING? YOUR ENNEMY
***WARNING*** WARNING*** DISTURBING PICTURES BELOW
I was watching a documentary that a friend sent me last week and I was horrified by what I found out and saw. I then googled “depigmentation de la peau danger” and almost threw up when I saw the pictures (see below). So I didn’t want this blog to be full of nice and pretty pictures of women with makeup and beautiful skin, I wanted to make sure that beautiful women of color like me and you are aware of the danger of skin lightening.
In Senegal, this practice is called “Khessal” meaning “lightening”. It is done by many women of different social classes. This means that a rich or a poor woman can do it, she will just use different products depending on her budget…In RDC (Republic Democratic of Congo), this has been a practice that even men do… In Gambia, the president Yaya Djame banned it and people are subjected to emprisonment if they are caught bleaching their skin. It is unfortunate that other countries do not apply the same laws knowing that skin bleaching can sometimes kill…
A play Written and performed by Rani Moorthy to raise awareness against skin bleaching
Here is an interesting article that I found at: http://www.pressbox.co.uk/detailed/Health/skin_bleaching/_lightening_its_dangers_37431.html that details this phenomenon…
How skin lightening products work
There are two chemicals found in skin lightening products, Hydroquinone or Mercury.
o Hydroquinone (C6H6O2) is a severely toxic and very powerful chemical used in photo processing, the manufacture of rubber and is an active agent in hair dyes.
o Mercury in the form of Mercury Chloride & Ammoniated Mercury is carcinogenic. They appear on the list of toxic substances that can only be purchased via pharmacies with prescribed labels of toxicity.
Both products perform a similar process. In the short term they will initially cause the skin to lighten by inhibiting the production of melanin. Without melanin formation in the basal layer no brown pigmentation will be visible.
The long term effects, however, are those that must be addressed.
The long term effects of using skin lightening products
Hydroquinone or Mercury applied to the skin will react with ultra violet rays and re-oxidise, leading to more pigmentation and premature ageing. More product is then applied in an attempt to correct the darker blotchy appearance.
These are the beginnings of a vicious cycle. By altering the skins natural structure and inhibiting the production of Melanin, it’s natural protection, the skin is more susceptible to skin cancer.
Prolonged use of Hydroquinone will thicken collegen fibres damaging the connective tissues. The result is rough blotchy skin leaving it with a spotty cavier appearance.
Mercury will slowly accumulate within the skin cells striping the skin of it’s natural pigment leaving behind the tell tale signs of gray/ blue pigmentation in the folds of the skin. In the long term the chemical will damage vital organs and lead to liver and kidney failure and mercury poisoning.
PLEASE DO NOT USE SKIN LIGHTENING PRODUCTS. DO NOT USE ANYTHING THAT CONTAINS ANYTHING HIGHER THAN 2% HYDROQUINONE UNLESS DIRECTED BY A DOCTOR.
FOR ALL MY FRANCOPHONE READERS, READ THIS ARTICLE: http://www.hautcourant.com/Depigmentation-de-la-peau-au-dela,409
Thank you Leyla for sending that…
I also wanted to give two thumbs up to all these fighting against skin bleaching and that are raising awareness in their communities. For instance, as common as it is here in Senegal, I have not seen one flight attendant from our national airline company using these products…
Possibly related posts: (automatically generated)
Foundation 101—> Part 2
EFFECTS OF BLEACHING CREAMS ARE DEADLY! FROM BLACKBEAUTYANDHAIR.COM-AUG. 26…
Skin Color-Pale is Preferable?
3 Responses to “SKIN BLEACHING/LIGHTENING? YOUR ENNEMY”
Feed for this Entry Trackback Address
Friday, October 24, 2008 at 10:21 pm
It is so unfortunate..I never understood this process and a few women in my life went through that. apparently, they also wanted to attract men because lighter women are “more beautiful” than darker ladies and some men prefer their women to be light…so sad..
I was horrified when I went to a friend’s house..it was back in 2002 and her cleaning lady was mixing eau de javel with her khessal lotion!!!!!!!
Saturday, October 25, 2008 at 12:07 pm
This is yet another example of colonial mentality. It’s sad that as a people, some of us don’t realize the gorgeousness of black skin. Mental slavery, is by far worse of than physical slavery…it’s more difficult to eradicate. Thank you for sharing Diva!
Thursday, February 19, 2009 at 1:37 am
skin bleaching cause a temporary whitening, it destort your skin more as compare to the condition of skin before bleaching.
4 Yeye Akilimali Funua Olade
Saturday, March 14, 2009 at 6:27 am
SISTER ,you are great for publishing this article! I will put it on my blog BLACK IS BEAUTIFUL!
(yeyeolade.wordpress.com) right now and give you credit and link you too! I have been fighting a campaign against bleaching and all of us Black women must do this! Black on to you! Also add this to your prayer points -STOP BLEACHING OUR BEAUTIFUL BLACK SKIN AWAY!
Beyond the Pale
Hydroquinone, widely used in skin lightening creams, is soon to be banned altogether.BY Prisca McGuire
Poisoning, convulsions, asthma, leukaemia, liver damage, anaphylactic shock and infertility are not conditions normally associated with cosmetics. However, prolonged use of certain cosmetic creams, which contain bleaching agents, has been linked with all of the above.
In recent years, despite rigorous campaigning to raise awareness about the dangers of excessive exposure to the sun, the serious health risks which can arise from using unregulated bleaching creams has received little or no attention.
Black skin renews itself quickly, rapidly producing new skin cells, this ability for regeneration keep our skin’s looking younger for longer. Whenever Black skin is damaged or traumatised, it produces an excess of melanin in the area. This hyper-pigmentation can result in a humble spot or cut producing a dark patch where it is healed. Skin bleaches are often used in an attempt to even out skin tone or remove dark patches caused by injury. However, in some sections of the society, particularly in African communities, skin bleaches are used to lighten the skin in the misguided belief that a lighter complexion is better.
The production of the most commonly used bleaching agent, hydroquinone (chemical formula C6H6O2), came about by accident, after Black workers in a rubber plant found that when a certain chemical came into contact with their skin it caused light patches of skin. The workers sued for damages as a result of their injuries, but their ‘discovery’ led to the commercial production of cosmetic creams containing hydroquinone as a bleaching agent.
Hydroquinone is a very powerful chemical that it used as the key ingredient in the photographic process of development, but is also used in the rubber industry as an antioxidant, and as an agent in hair dyes. Mercury is another product often used in some cosmetic products as a bleaching agent. Severly toxic, it can cause skin to go grey or blue black, rather than lighter, and in many cases has resulted in the user suffering from mercury poisoning.
How do they work?
Bleaching creams work by stripping the skin of its natural pigmentation. However, in dark skinned people, the pigmentation is the skin’s natural protection from the sun. Bleaching doesn’t just superficially lighten the skin, it alters the skin’s ‘natural’ structure, removing and inhibiting the production of the colour creating melanin.
Once the skin has been ‘bleached’ it loses its natural protective barrier, making it susceptible to damage by the sun’s rays. This is also why many bleaching products contain either sunscreen, or come with instructions advising people to use sun protection creams along with the product. Prolonged use of these bleaching products can also prevent the formation of melanin in the deeper basal layers of the skin, which will leave the skin lighter, but also leave it more vulnerable to damage. Hydroquinone in particular, has been found to damage the connective tissue in the skin and cartilage, hence its removal from skincare products.
People who use bleaching products can end up with rough and blotchy skin, and then get caught up in the ‘bleaching trap’ by using more cream to try and correct the problem, and by doing so, find themsevles causing even more damage to their skin. Alternatively, they may find that because of exposure to the sun, their ‘lightened skin’ gets darker.
Up until now it has been legal to sell and promote skin bleaches which contain a maximum of two per cent hydroquinone. Although there is anecdotal evidence of shops selling under the counter creams that contain over this legal limit. Even at national and international levels, standards differ. For example, anyone caught travelling to the Gambia with cosmetics containing hydroquinone is subject to a large fine. Yet, another African country was recently prepared to pay research scientist Sujata Jolly, two million pounds to develop a bleaching cream.
Sujata told us, ‘I couldn’t take the contract. Having seen the terrible effects skin bleaching has had on some people, there was no way I was prepared to take the contract, no matter how much money they offered.’ She said, ‘I’ve been campaigning against the use of bleaching creams for years, and have written and appealed to health ministers in an attempt to get them to do something, because I feel so strongly about the dangers of using these creams.’
Sujata adds that she’s not alone. Southwark Council’s Trading Standards Council recently led a campaign against the use of bleaching creams. The campaigning efforts have finally paid off, because this time next year, hydroquinone will no longer be approved as a bleaching agent for use in cosmetic creams in
The Department of Trade and Industry (DTI) has received a directive (Twenty-fourth Commission Directive), from the European Commission, banning the use of hydroquinone as a skin lightener. The draft of the directive clearly states that ‘Harmful secondary effects have been shown to arise following prolonged use of hydroquinone as a skin-lightening cream. This particular use of hydroquinone must not therefore be authorised’. This means that not even the current allowance of two per cent of hydroquinone in cosmetics will be approved by law. Member states are already taking measures to implement the directive. However, worryingly, some major cosmetic companies are not even aware of the directive.
Don’t Kill Your Skin With Bleachers, Warns Doctor “Healthy skin is beautiful skin whatever the color”
“Healthy skin is beautiful skin, whatever the color”, says Dr.Clive Anderson, consultant dermatologist and venereologist at Nuttall //Medical Centre, Jamaica.
The doctor’s address is part of a move to get Jamaicans aware of the dangers of skin bleaching. Accordingly, many of the island’s youth resort to bleaching or lightening the skin with various creams got off the streets.
Government health officials plan to launch a campaign against skin bleaching, dubbed ‘Don’t kill the skin’, next month. They intend to use advertisements, literature and talks to convince people about the harm of bleaching. bleaching may lead to melanoma, one of the leading causes of death in the island, warn doctors.
Most of the creams contain hydroquinone, a chemical that counteracts melanin; the natural pigment responsible for the tone of skin or complexion.
Hydroquinone is a prescription drug in Europe and highly regulated in the U.S.
Melanin has the role of protecting the skin from harmful effects of the sun, hence using any cream that suppresses melanin production, can only have adverse effects, according to doctors.
The government has banned creams by the names Neprosone Gel, Hyprogel, Dermo Gel Plus and Movate Cream among others. In addition to the heavy campaigning against bleaching, fines of 50,000 Jamaican dollars will be charged for the illegal sale of banned skin lighteners under the country’s Food and Drug Act.
Doctors list the side effects of bleaching creams as skin cancer, thinning of the skin, irreversible stretch marks, easy bruising and tearing of the skin, rashes, enlarged blood vessels, susceptibility to infection, delayed wound healing, hyper pigmentation, acne and hormonal disturbances.
‘Beauty’ does seem to come at a very high cost.
“SKIN BLEACHING IS DANGEROUS”SAYS BEAUTIFUL BLACK SKINNED TINUOLA OGINNI FROM NIGERIAN TRIBUNE NEWSPAPER 2008August 26, 2008
Skin bleaching is dangerous
updated: Friday 04-07-2008
She is Tinu Oginni, a beauty and make-up expert based in the United Kingdom, with a mission to create more awareness about the long term effect of using bleaching products to change skin tone by people of all ages and background. She also wants to create more awareness on why we are dark in colour and enable us build our confidence in being black, enrich our lives and reveal our hidden beauty so that we live in good state of health.
According to her, in this modern appearance- conscious society in which we live, there is a myth that lighter, pale complexion portrays beauty, riches, success, and people are often commended on the fairness of their skin. “This misguided belief has resulted in making a lot of people bow to this social pressure, which is enormous and cuts across all the strata of our society.”
“It is imperative, therefore, on our part that we put a halt to this. Banning of products containing hydroquinone and mercury will not stop the products from entering Nigeria, but the only way to make a positive impact on preventing this anormaly from spreading is to create more awareness about the long term effects of using skin bleaching products on our skin,” said Ogini.
She stated that in order to combat this problem, confidence teaching must start in the homes and then in the schools to enable children value themselves, i.e, their colour, religion, culture, family, country.” “Beauty is more than skin deep. The radiance that shines through an individual and her comportments are all attributes that attest not only to her beauty but also her confidence.
To change your skin colour is to betray your maker and your faith, for in the realm of religion there must be no room for vanity, “ she said. Bleaching, according to her, is most certainly not pleasing in the eyes of the Lord. “In order to change the psyche of our people, I am organizing a national crusade across the six geo-political zones of Nigeria in which various lectures intended to expose the negative underpinnings of bleaching will be delivered by scholars and researchers such as dermatologists, psychologists, beauticians and religious leaders among others.”
Areas of concern will include: Why we have our skin colour; medical, social, spiritual and economic implications of bleaching our skin. The campaign against this anomally aims to educate through the aggressive use of the mass media such as, television, radio jingles, newspapers, magazines, flyers, posters, bill board, public campaign, seminars and workshop.
What is bleaching?
Bleaching is using products that contain hydroquinone and mercury to change our colour. There is also a new product in market containing kajoic acid. All these products work by inhibiting the production of melanin. Hydroquinone is a severely toxic and very powerful chemical used in photo processing, the manufacture of rubber and is an active agent in hair dye. Mercury in the form of Mercury Chloride and Ammoniated Mercury is carcinogenic (Cancer-causing agent). They appear on the list of toxic substances that can only be purchased via pharmacies with prescribed labels of toxicity.
What are the long term effects of using bleaching products on our skin?
Bleaching leads to increase thinning of the skin and stretch marks.
Bleaching is associated to being a carcinogen. (Cancer- causing agent).
Bleaching pills are toxic and can cause damage to internal organs such as kidney and liver.
Bleaching leaves odour which is anything from stale, mousy, to fishy
Skin bleaching can cause rough, blotchy skin, leaving it with a spotty cavier appearance.
Why do people use skin bleaching products?
1. Uneven complexion tone (skin with blemishes).
2. Consumers being lured by marketing ploy.
3. Lack of basic information and education on why we are dark in colour (ignorance).
4. Social pressure (some consider bleaching as fashionable).
There is usually an underlying cause for uneven complexion tone. They include: Eczema, acne, poor nutrition. Visit a dermatologist, do not apply unprescribed cream on your skin! Manufacturers of skin bleaching products use marketing ploy to lure customers, i.e putting toning and lightening in the same sentence.
Skin lightening and toning are two different things Lightening is bleaching. Toning is freshenening up your skin. Manufacturers of skin bleaching products may not be fully versed with the side effect of their products. Some products present misleading labels or are economical with the truth (i.e. 2% hydroquinone while it contains 6% or even more). Manufacturers of skin bleaching products coming into Nigeria must label their products to include the proper warning label i.e (bleaching may harm your skin)
A lot of people lack basic information and education on why our skin is dark in colour.In Nigeria shinning of the sun is intense. God created us with the right skin type to survive the harshness. Our body produces melanin which protects our skin from the harmful (ultra violet ray of the sun). Without melanin production, we would need to cover our skin with sun screen; without melanin production, our skin will be vulnerable and risk a greater chance of developing cancer. The more melanin we produce the darker we are. We are beautiful creatures that God made and gave us different skin tone. All colours are beautiful but there are ways we can care for our skin by maintaining or improving its look and texture. Fortunately, a woman skin does not have to be truly flawless to look like it is, the steps to create a perfect finish starts with a great skin care programme, i.e,
Cleanse your skin to remove make-up and impurities.
Exfoliate your skin to remove dead surface cells.
Freshen your skin to tone and refine pores.
Moisturize your skin for soft, smooth skin.
Protect your skin from environmental damage using foundation while colour cosmetics will produce the fabulous finish when required.
NIGERIAN COUPLE IN UK CAUGHT SELLING DANGEROUS BLEACHING PRODUCTS TO BLACKS:WE MUST STOP THIS BLACK SELF HATRED ACT OF BLEACHING OUR BEAUTIFUL BLACK SKIN! FROM LIGALI.ORG(UK)July 12, 2008
African people who use harmful using skin whitening and chemical hair straightening products are said to be acting on a legacy of British slavery and the racism borne of colonisation and empire. Others argue it is simply a fashion statement. Which is true?
Couple caught selling poisonous products to African people
Illegal skin poisons seized at Afro Hair and Beauty shop
Sat 6 January 2007
Yinka Oluyemi and her husband Michael have been fined £70,000 for selling illegal and harmful skin products containing excessive levels of hydroquinone to their African customers.
The couple, who have three children and lived in a £725,000 home in Sydenham, earned £1 million selling poisonous skin lightening products. They admitted four counts of selling or offering for sale prescription-only products and six counts of supplying cosmetic goods containing hydroquinone, a chemical that is banned in the UK under the Consumer Protection Act 1987.
The former Black Business Award winners operated from their two cosmetic shops Yinka Bodyline and Beauty Express, in Peckham, south-east London and had received a number of official warnings and a fine in 2001 for selling products containing harmful levels of mercury and hydroquinone. Despite this, in October 2005, the couple were awarded a Black Business Award “for their contributions to the hair and beauty industry”.
In sentencing the couple, Judge Nicholas Philpot described the Oluyemi’s as “hard-nosed business people determined to make money regardless of the danger to public health”. He went on to say that although he felt a custodial sentence would have been appropriate, exceptional personal circumstances persuaded him to suspend a nine month prison sentence. They are also expected to pick up the prosecutions £22,000 legal costs and have been disqualified from being company directors for five years.
Skin lighteners containing hydroquinone has been banned from many european countries because it has been known to cause irreversible skin damage, skin swelling, permanent discolouration and even leukoderma, commonly known as vitiligo. Singer, Michael Jackson is perhaps the most famous person alleged to be suffering from vitiligo with many suspecting that this is due to excessive skin bleaching. The use of mercury in skin whitening products is also thought to cause liver and kidney damage and as well as mercury poisoning. As awareness of the effects of these chemicals increases along, companies are constantly seeking to use other potentially harmful chemicals in their products such as Kojic acid. However, in 2001 a study conducted by the International Agency for Research on Cancer found that kojic acid can be genotoxic (poisonous to organisms by damaging its DNA) to rodents and there was limited evidence to suggest that it can also cause cancer in experimental animals. These chemicals all work by inhibiting the production of melanin. The Medicines and Healthcare products Regulatory Agency (MHPRA) have also warned that steroid based creams such as Dermovate should not be sold over the counter.
Michael Jackson before and after his excessive skin lightening, hair straightening transformation
BBC downplay Asian involvement
The use of skin lightening products was extensively discussed last Saturday on the community radio station, Galaxy FM. The show’s presenter, Sis Aura devoted most of the popular breakfast show to exploring the underlying issues of this emotive subject and exposing the disproportionate media coverage given to the minimal occurrences of unprincipled African people who engage in the illegal selling of these products whilst the Asian business community, who has a economic stranglehold on the illicit industry, escape criticism. This was affirmed by a debate on BBC London hosted by Vanessa Feltz which launched a discussion about skin lightening following the conviction of the Oluyemi’s but had previously remained silent on the conviction of an Asian family in October 2006 who had also pleaded guilty to selling and supplying unlicensed skin products.
The process of altering skin pigmentation also afflicts Britain’s ethnic majority who increasingly seek a darker skin appearance and a fuller figure through the processes of tanning and cosmetic surgery respectively. Despite the risks of melanoma the growth in the British skin tanning industry belies the practice as a passion of europeans. Many who seek to escape an image of banality do so by browning their skin in an attempt to project a healthy image using intense UV radiation or chemical agents. When a parliamentary colleague quizzed the British politician Peter Hain in the House of Commons about his tanned appearance as mentioned in his interview with The Times entitled “Perma-tan Hain sees light at end of dark days” he responded defensively, stating; “I am afraid I cannot do anything about [the perma-tan], but I shall pass on my African roots and see if that helps the right hon. Gentleman”. Hain of course joins George Hamilton and the racist anti-African Robert Kilroy-Silk as media personalities who are accused of engaging in excessive tanning. Scientists state that europeans who expose their skin to strong sunlight for only a brief period are at a higher risk of developing malignant melanoma, the most dangerous form of skin cancer. Cancer Research UK says that the disease is “almost entirely preventable”.
Beyonce Knowles flaunts her long, blonde hair
The issue of skin whitening is a serious and complex issue which coincide with the notion of African aesthetics and the systematic attack on African identity.
In 2007, when the government are initiating an orgy of cultural self glorification, they and the British public continue to assert that ‘slavery ended a long time ago’. However, African people reject this assertion and highlight that the Maafa and the legacy of racist ideology continues to affect the entire world. One of the enduring legacies of the Maafa is the perpetuation of a colour caste system institutionalised during African enslavement. The British used divide and rule strategy to create factions in unified groups by deliberately giving preferential treatment to one group based on superficial differences. ‘Lighter’ skinned African people, or indeed the dual heritage children born as a result of the extensive and systematic rape by slavers of African women were often afforded marginally better treatment at the hands of their enslavers.
The institutionalisation of an enduring colour caste system across Africa and Asia by the British empire is one of the most horrific expressions of this successful British strategy. The residual outcome of this is present in the western media where African women such as the music entertainer Beyonce are presented as a light skinned, blond woman to promote a cultural aesthetic which is anti-African whilst the successful African entertainer, Michael Jackson, uses chemical agents and invasive surgical operations to entirely suppress all vestiges of his African identity.
The majority of British dramas, films and adverts almost always favour casting African actors who are either light brown or dual heritage in leading roles as the ‘acceptable’ major love interest. In its dramas and soap operas, the BBC is often accused of only casting Africans with dark brown skin in roles where they aspire to ‘whiteness’ by almost exclusively choosing european partners for relationships. Performer, Grace Jones was also encouraged and rewarded for portraying herself in the media as wild, aggressive exotica to project a damaging image for African women whose skin is dark brown and wear their hair in a natural fashion.
In 1999, politician Jeffery Archer received wide-scale condemnation after he announced: “Your head did not turn in the road if a black woman passed because they were badly dressed, probably overweight and probably had a lousy job. If you walk down London streets now there are most staggeringly beautiful girls of every nationality. That is part of getting rid of prejudice and making things equal,”. His comments were defended by actress, Patti Boulaye.
The attack on the African aesthetic is unrelenting and we must therefore ensure that our defence is holistic and wide-ranging. Ligali reaffirms calls for information about shops that sell skin lightening products. Any requests to remain anonymous will be respected. You can email us at email@example.com.
Whilst we are financing these predominantly Asian owned outlets, they are reaping the economic benefits of exploiting the cultural and identity insecurities within our community. The fact that some Asian shops have now begun to employ African staff is simply to mislead the African community whilst maintaining their profits from harmful hair and skin products. We also advocate a complete boycott of Black Beauty and Hair magazine and any other publications that feature extensive advertising for skin lightening products.
We must also refrain from ostracising and condemning women and men who use skin whitening products. This is not conducive to community self recovery and will simply further entrench notions of self hatred in these individuals and allow for the perpetuation of this dangerous self hatred for another generation. It is also easier to judge these people who simply have a physical manifestation of their self hatred as opposed to an invisible emotional and psychological insecurity. Instead, we would encourage a system of education, that is preventative and also in response to those who currently use the products to raise awareness of the harmful effects of skin lighteners and chemical hair straighteners and also instil a sense of self pride in their natural appearance. Young women in particular are very vulnerable to the MTV Base notions of beauty which have become more overtly european over the decades. Concurrently, young women are increasingly suffering from receding hairlines, weakened hair and even alopecia as a result of the over use of chemical hair straighteners.
Finally, we should continue to support the great work of organisations like Adornment who, on the 8th and 9th of April 2007 at Battersea Evolution, will be hosting their increasingly popular Adornment Expo which promotes a natural and Africentric lifestyle. Not only does this event encourage ways of celebrating and enhancing our natural beauty and lifestyles but it also provides African businesses with an exclusive opportunity to reach an African audience.
E-mail this article to a friend Printable version
If you found this article useful please click here to make a donation
Back to top
To view, listen or read any audio/media clips or reports on this site, you will need to have Windows Media Player and Adobe Reader installed on your computer
Ligali Constitution | Terms and Conditions | Correspondance Policy | E-mail this page to a friend
Copyright © 2000